THE BEGINNERS BLUEPRINT
STOP FEELING STUCK IN YOUR LASH BUSINESS
Learn how to get clients, raise your prices and build consistent income in just 4 weeks. The beginners blueprint is a 1:1 online coaching programme designed to completely transform your lash business. Improve your skills, learn about marketing and finally start making a profit from lashing
You’ve done the training… but no one showed you how to actually make money from lashing
You might recognise yourself here:
• Your calendar isn’t as full as you’d like it to be
• You’re unsure of what to post on social media
• Your pricing and policies feel unclear
• You’re not making any real money from lashing yet
• You want to improve your skills and confidence
• You know you’re capable of more but feel stuck
• You see other lash businesses thriving but don’t know how to get there yourself
This programme is perfect for you if you:
✓ Have already completed lash training
✓ Can produce decent sets but want to improve your skills
✓ Are struggling to build a consistent client base
✓ Feel unsure about how to market your services
✓ Want clearer pricing, policies and business structure
✓ Are ready to take your lash business seriously
✓ Want to make a consistent income from lashing
✓ Know you’re capable of building a successful lash business but don’t know how to
This programme is not designed for:
✘ complete beginners who have not yet trained - in this case see beginners accredited training
✘ lash techs who are not ready to spend time working on their business
✘ lash techs that want a quick fix without having to take action
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We start by reviewing where your business currently stands and identifying areas for growth.
Topics include:
• goal setting
• switching to a business mindset and overcoming limiting beliefs
• business audit (branding, social media, skills, admin systems)
• defining your brand and niche
• introduction to marketing
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We work on both improving your work and strengthening your online presence.
Topics include:
• building a social media marketing strategy that makes clients WANT to book with you
• content, captions and visibility
• improving your skills as a lash tech
• learning a new lash style through a 1:1 masterclass (wispy, anime, wet look or bottom lashes)
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This week focuses on tackling the admin side of your business
Topics include:
• creating an easier booking system (if you don’t already have one)
• tightening your paperwork (consultation forms & booking policies)
• learning how to track your finances properly with bookkeeping templates
• updating your pricing to guarantee a profit
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Client retention hacks
Creating your own signature style
Building additional streams of income
Drafting a 3 month growth plan
How The Programme Works
Over the 4 weeks we’ll work closely together to build and refine your lash business step by step with personalised support throughout. Here’s what you get:
• Weekly 1:1 Zoom mentoring calls
Each week we’ll sit down together, assess what’s working (and what’s not), and put a clear plan in place so you know exactly what to focus on next.
• Personalised business strategy
Everything is tailored to your business: your pricing, your content, your goals. No generic advice, just strategies that actually apply to you.
• Weekly content plans (captions + hashtags included)
No more overthinking what to post. You’ll be given a clear content plan each week designed to help you attract and convert clients.
• Weekly action steps to keep you on track
You’ll have clear, simple tasks to complete each week so you’re consistently moving forward (instead of feeling stuck or overwhelmed).
• Worksheets, templates & resources
You’ll get access to practical tools you can actually use in your business, from pricing to policies to content.
• Ongoing WhatsApp support
You’ll have direct access to me throughout the programme, so if you feel stuck, unsure or need feedback, you’re never left figuring things out alone.
By the End of The Programme You Will:
• Have a clear, organised business structure regarding your pricing, policies and systems so everything runs professionally
• Know exactly how to attract consistent clients. No more guessing what to post or hoping people book. You’ll have a clear strategy to bring clients in regularly
• Feel confident in your lash sets so you can charge properly without second-guessing yourself
• Have a new signature style on your lash menu that brings in more clientele
• Understand the art of marketing
• Feel confident stepping into your role as a business owner, not as a lash tech but as someone that runs a lash business
• Start generating real income from your lash business through more bookings and pricing for profit
• Understand how to grow beyond just doing lashes through creating additional income streams
This programme was designed to bridge the gap between being a lash tech and becoming a lash business owner
Your Investment: £397
CLEARPAY & KLARNA PAYMENT PLANS AVAILABLE
(Klarna: pay 30 days later interest free or 3 monthly payments of £132.33) (Clearpay: 4 payments of £99.25 every 2 weeks)£397 Gets You:
The systems and strategy needed to run a profitable lash business
All of the tools and knowledge you need to become fully booked
A years worth of business growth in just 4 weeks
Increased income through new styles added to your menu + additional streams of income (see week 4)
1:1 support and guidance from someone who’s done it before
Many lash techs are able to make their investment back with just a few clients once their pricing and bookings are structured properly. For example, just 7 clients at £60 covers the full investment
The Beginners Blueprint helps you achieve in 4 weeks what most lash techs spend months (or even years) trying to figure out alone
How do you sign up?
Fill in the application form on this page - I review every application personally to ensure the programe is the right fit
Check your emails (and junk) for a response to see if you’ve been accepted
I only take 4 students per month to ensure you get my full attention
What happens after you join?
You'll receive a welcome email containing the link to book your first zoom call
You’ll receive a link to your private portal where all of your resources will be uploaded weekly
The 4 weeks starts from your first zoom call
A bit about me:
I qualified as a lash technician in 2018 and have spent the last 7 years building and scaling my own lash business.
What started as offering lash services grew into a fully booked client base, my own lash products, an accredited training academy and a range of online digital products designed to help other lash artists improve their skills. Through building my business from the ground up, I’ve learned first-hand what it takes to attract clients, grow your brand, and create multiple income streams within the beauty industry. Now I use that experience to help other lash artists build profitable, sustainable businesses of their own.
